LTC Consultants & SellingLTC.com, LLC Join Forces to Launch the National LTCI Sales Training Conference

NASHVILLE, TN and ATLANTA, GA — October 13, 2005 — LTC Consultants & SellingLTC.com, the long-term care insurance industry’s two most well-respected sales training organizations announced today that they have joined forces to develop the National LTCI Sales Training Conference, the first LTCI industry show that focuses exclusively on teaching insurance producers how to sell long-term care insurance.

The National LTCI Sales Training Conference, scheduled for April 24 – 27, 2006 in Nashville, will feature long-term care insurance sales training from Phyllis Shelton, president of LTC Consultants and from Phillip W. Sullivan, president of SellingLTC.com, LLC. Together Shelton’s and Sullivan’s organizations have trained over 60,000 sales professionals.

“The goal of The National LTCI Sales Training Conference is to help insurance producers increase their LTCI sales,” Shelton said. “Phillip and I represent the two most effective LTCI selling styles in the nation. Attendees will have the opportunity to select the techniques from each approach that best suits their personality and selling style. As an added bonus, Bill Cates, America's Referral Coach, will talk about how to get referrals and keeping yourself in front of prospects in the ‘Do Not Call’ environment”, said Shelton.

The Conference will include 2½ days of intense sales training designed to cover everything from Warm-up to Close, including Sales Psychology, Prospecting, Building Rapport, Making the Presentation, Plan Design, Overcoming Objections, Closing the Sale, Selling to the Wealthy, Worksite Marketing, Getting Referrals and more. Attendees will learn how to sell from both Shelton and Sullivan.

“The LTCI industry has never seen a show like this. It will be vastly different from all other LTCI events,” said Phillip W. Sullivan. “Current industry shows offer diverse itineraries, including sessions on product pricing or claims paying procedures or legislative updates and so on. While those are interesting and entertaining topics to discuss, they do not maximize a producer’s communication and closing skills. That’s what the National LTCI Sales Training Conference is all about - becoming the best and most effective salesperson possible,” according to Sullivan.

Shelton and Sullivan emphasize that this event is not LTCI 101. Producers will leave with everything needed to present and close long-term care insurance more effectively regardless of whether he or she is a beginner or a seasoned veteran. There will be no breakout sessions, just 2 1/2 days of great training from one main stage to teach the sales process, beginning to end.

Conference Website:
www.LTCIConference.com

Exhibitor brochure: (conference info):
www.LTCIConference.com/brochure.pdf

For more information, contact: