One Spouse Approved – One Declined, What can I do to save the case?

I recently received a question regarding how to handle a situation where one spouse is approved for the coverage while the other is declined and, as a result, the approved spouse refuses to accept coverage. I refer to this as the cutting-your-nose-off-to-spite-your-face syndrome. This month I would like to discuss some ideas that will first help you prevent being caught in this situation and, then if you are caught, offer possible solutions to turn it into a sale ....